Kenija je prepoznala vpliv Obabooma, potovalnega trenda, ki je bil skovan na nedavno sklenjenem svetovnem turističnem trgu, da bi opisali koreninski turizem, povezan z novoizvoljenim predsednikom ZDA Brackom Obamo.
En mesec po zgodovinski izvolitvi Baracka Obame za predsednika ZDA je opremljevalec luksuznih safarijev Micato Safaris, ki organizira izlete v vzhodno Afriko (Kenija in Tanzanija) in južno Afriko (Južna Afrika, Bocvana, Namibija, Zambija in Zimbabve), zabeležil porast. se zanima za potovanje v Kenijo, domovino pokojnega očeta novoizvoljenega predsednika Obame, ki prihaja iz mesta Kogelo na zahodu Kenije.
“Our reservations staff has seen a 12 percent increase in calls in November over the same period last year, and our web traffic is up 17 percent,” states Dennis Pinto, managing director of Micato Safaris in New York, who is a native of Nairobi. “Given the prevailing economic conditions, we can only attribute this to the Obama factor.”
Cliffe Lumbasyo, of Micato Kenya who is currently on a sales-generating tour of the US, said: “It is clear that Africans take particular pride in the election of an American President with Kenyan roots. Our travelers who have been on safari with us since the election report that they have been greeted by a sea of huge smiles, back-slapping and arm-pumping congratulations. Africans assume, naturally, that everyone voted for President Obama, but that’s part of the charm! Although Africa is enchanting and thrilling at any time, these days travellers are being embraced with such exhilaration and enthusiasm that the spectacular wildlife they’ve come to see may actually pale in comparison!”
Founded in 1966, Micato Safaris in Kenya has been providing luxurious and personalized African safaris to sophisticated travelers ever since. The company has won the coveted Travel + Leisure “World’s Best Tour Operator & Safari Outfitter” award for an unprecedented six years (2003, 2004, 2005, 2006, 2007 and 2008).
